DeKoding KarJenner Style: Why Kendall Jenner Is All About the ‘Mood’ Caption on Instagram

“You don’t want to do too many posts. And you want to leave them wanting to come back.” —Kendall Jenner, 2016

The above is Kendall Jenner’s Instagram philosophy, as told to Vogue earlier this year. The star has 57.9 million followers and one of the most liked photos on the social media site, so when she’s dishing advice, we take notes.

Kendall Jenner
Matt Baron/BEI/Shutterstock

And we’ve noticed one particular trend on her feed. Where as Kourtney Kardashian is the Queen of the #Triplegram and Kylie Jenner has mastered the dangle-finger selfie, Kendall is all about the “mood” photo. In fact, it’s her go-to caption. Maybe it’s just an easy fall-back, but we think there might be some hidden meanings behind the snaps. Below, a rundown of her moodiest Instas yet.

mood

A photo posted by Kendall Jenner (@kendalljenner) on May 23, 2016 at 7:52am PDT

What It Looks Like She’s Saying: I’m shy.

What She’s Actually Saying: How cute is my hat?

MOOD 😒

A photo posted by Kendall Jenner (@kendalljenner) on Mar 3, 2016 at 11:10am PST

What It Looks Like She’s Saying: Don’t mess with me.

What She’s Actually Saying: This choker’s too tight.

mood

A photo posted by Kendall Jenner (@kendalljenner) on Feb 9, 2016 at 7:17pm PST

What It Looks Like She’s Saying: I’m so over it.

What She’s Actually Saying: Someone take a photo of my cool talent.

mood af

A photo posted by Kendall Jenner (@kendalljenner) on Oct 30, 2015 at 8:17pm PDT

What It Looks Like She’s Saying: I’m bad to the bone.

What She’s Actually Saying: Thank you Snapchat.

mood

A video posted by Kendall Jenner (@kendalljenner) on Aug 1, 2015 at 12:30pm PDT

What It Looks Like She’s Saying: How playful am I?

What She’s Actually Saying: How sexy am I?

mood

A photo posted by Kendall Jenner (@kendalljenner) on May 22, 2015 at 1:57am PDT

What It Looks Like She’s Saying: 😜

What She’s Actually Saying: 😜

Do you think Kendall defaults on the “mood” caption too much? Share below.

–Brittany Talarico

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